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Brand Building for the Competitive Entrepreneur

Today, authority is it. If you’re an entrepreneur, coach, consultant, professional service provider or salesperson, your perceived authority is what gives you a significant competitive advantage. In...

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Creating Long-Term Potential from Your Intern

Gone are the days when the office intern made coffee and ran simple errands. Companies are now looking to interns as a source for job placement. Internship opportunities provide students with a broad...

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From “Buzz” to Bucks: Make the Most Of Event Marketing

Events can be great marketing tools for a small business. According to digital asset management firm WebDAM, 67% of business-to-business marketers consider event marketing the most effective strategy....

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Five “Not-To-Miss” Holiday Prep Tips for Every Small Biz

With less than a month out from the “busiest day” for many entrepreneurs and small business owners, preparations are in full swing for the holiday selling season. According to the National Retail...

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